Lyco: helping itsu to ‘light beautiful’
itsu, one of the UK’s fastest growing casual restaurant chains, is working with Lyco, a leading UK lighting supplier, as it undertakes a major launch programme across the UK. During 2017, itsu are looking to open a number of restaurants in the UK and abroad, and Lyco will be supplying both the decorative and commercial lighting for the front and back of house.
Lyco originally worked with itsu to help them manage the transition from old, inefficient lighting to cost-effective LEDs across their entire restaurant change in the UK. Having successfully managed this project for their original restaurant sites, Lyco was then approached by itsu to project manage the lighting for all itsu new sites being rolled out. In addition, Lyco recently specified and manufactured bespoke lighting fittings for itsu’s new Head Office, currently being constructed in Holborn, to ensure that the creative vision for the brand was delivered end-to-end.
Brand vision brought to light:
With its central message of fresh, clean and healthy eating, it’s been vital for itsu that the décor and lighting in the restaurants reflect this brand vision. Lyco worked closely with designers and architects to ensure that every aspect of the lighting – from the style of the fittings, to the colour of the bulbs – was aligned to the vision driving the store design. This was delivered in three key ways:
Decorative lights: distinctive wooden pendants with fuchsia pink bands and wires, along with matching wall lights in the itsu brand colours of white and pink, feature in every store
Commercial fittings: track lighting, LED spots and panel lighting blend together to create exactly the right ambiance for the client, both front and back of house
Feature areas: backlit pictures and fuchsia wall panels add a striking contrast to the white and mirror tiled walls, and create an eye-catching interior.
Charles Barnett, Managing Director at Lyco commented “It is very exciting to be involved in the growth of this dynamic company. itsu has taken the casual dining market by storm and we are very proud to be a part of its expansion and to continue to supply lighting to such a successful and growing brand.”
To see more of our stunning decorative ranges, innovative commercial lighting and up-to-the minute LED expertise, visit us at the Restaurant Design Show, Stand 8180.
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